Hailing from a small town just outside of New York City, Dawns is a new outfit that bends genre and style and will release the debut EP, ‘YOUTH//1‘ on November 11.

Today, the trio debuts the video for “Cool”, which was shot in small towns along the Jersey Shore.

“The song is this sort of tongue-in-cheek lament about trying to catch up with culture when you’re stuck in a small town, so we really tried to capture that feeling in the video,” says front-man Joshua Perna. “What we ended up with is an oddly funny video where we poke fun at ourselves for taking ourselves too seriously, because what’s less cool than trying to be cool?”